It's junk. I could import the un-branded items from some Chinese wholesalers I know for a much lower price than Tahoe is advertising them for, however NONE of them would offer a warranty on the product of longer than 30 days.
That's the only reason the website is there. They offer to sell you these items at a very low price. The website is only there as a backup in case anyone looks up the brand on their smartphone during the scam. It makes you think you are really getting the deal of a lifetime when you see the MSRPs listed on the site.